This is where AI meets the real work of running a business. Not theory. Not hype. Practical content for professionals who want to use AI, not just read about it.
Here’s how everything is organized.
Under the Hood
The long-form deep dive. Every Tuesday, I publish a detailed piece that goes beyond “what happened” and into “what does this mean for how you work.” You’ll get the diagnosis for free. The prescription (frameworks, implementation details, the stuff you can take into your Monday morning) is for paid subscribers.
Best for: Going deeper on a single topic with real takeaways.
AI Education Playbook for Professionals (Paid)
Your how-to library. Step-by-step guides, resources, tools, and training materials designed for professionals learning to work with AI. We’re building this out with video training, virtual workshops, and downloadable resources. The high-level overviews are free. The full guides, templates, and tools are for paid subscribers.
Best for: Learning by doing, not just reading.
GTM AI Podcast
Conversations about what’s actually working at the intersection of AI and go-to-market. Always free.
Best for: Listening and learning on the go.
Live, Office Hours (Coming Soon)
We’re launching live events. Think office hours, hands-on-keyboard workshops, and interactive sessions where you bring your laptop and leave with something
built. Details coming soon for paid subscribers.
Best for: People who learn by building, not watching.


